Redmi is going to cause another upheaval. The Redmi K90 Pro Max, which will come with a significant upgrade, will formally launch on October 23 at 19:00 (China time), according to the company. The Light Hunter 950 sensor, the same flagship-grade camera seen on the Xiaomi 17, will be available on a Redmi handset for the first time. Put another way, high-end photography is on the verge of becoming popular.
Light Hunter 950 brings flagship-level imaging to Redmi phones
A 1/1.31-inch ultra-large sensor, the Light Hunter 950 can capture remarkable light and detail. By utilizing DXG High Dynamic technology and supporting a 13.5EV dynamic range, it guarantees sharp, colorful images even in challenging lighting conditions.
Additionally, it has a 1G+6P glass-plastic hybrid lens and a precision coating technology from Redmi that reduces glare and improves sharpness. In actuality, this means that the Redmi K90 Pro Max performs extremely well, matching Xiaomi’s flagship phones. This is a daring move for a phone that costs less than $600.
The Xiaomi Group President, Lu Weibing, claims that the Redmi K90 Pro Max is “the most powerful phone in the 4,000 yuan+ segment,” or around $550. This puts it in direct competition with upper-mid-range rivals like the Samsung Galaxy S24 FE and OnePlus 13R, which frequently provide performance but lack innovative cameras.
Redmi’s approach is straightforward: provide premium camera performance and power to customers who won’t pay too much. The K90 Pro Max has the potential to completely change our expectations for a mid-range smartphone, if initial impressions are accurate.
The Xiaomi Group President, Lu Weibing, claims that the Redmi K90 Pro Max is “the most powerful phone in the 4,000 yuan+ segment,” or around $550. This puts it in direct competition with upper-mid-range rivals like the Samsung Galaxy S24 FE and OnePlus 13R, which frequently provide performance but lack innovative cameras.
Redmi’s approach is straightforward: provide premium camera performance and power to customers who won’t pay too much. The Redmi K90 Pro Max has the potential to completely change our expectations for a mid-range smartphone, if initial impressions are accurate.
Flagship imaging meets affordability: a new era for photography
Redmi is bridging the gap between mid-range and premium smartphones more quickly than ever before thanks to the Xiaomi 17’s main camera technology. This is about changing perspective, not simply about specs. A phone that costs less than $600 and has a camera that can compete with a flagship? Redmi’s reputation is based on disruptions like that.
We may stop considering “cheap” phones as compromises in 2025 if this trend keeps up.
Estimated Global Pricing
- China price: from ¥4,000 (~$550)
- Estimated European retail: around €640 (incl. VAT & import)
